Fruit cider flooding the UK on-trade just after the turn of the century saw sweet serves drench both bar tops and fridges – where they remain ubiquitous. The Morning Advertiser (MA) asks ‘have we hit peak cider?’
It’s not just amateurs versus professionals, but men versus women in the latest Strongbow Challenge, as a British five-a-side football team go up against one of Brazil’s best professional female teams in Rio de Janeiro this summer.
Punch Taverns has come under fire from one of its licensees after it increased the price of Strongbow for his pub by the equivalent of 19p per pint (22p a pint including VAT).
More than one in 12 alcoholic drinks sold in supermarkets, outside of promotions, would fall foul of plans to ban sales below 40p per unit, and cider would be hit the hardest.
Licensees and trade leaders have hit out at the latest cheap supermarket deals that are offering alcohol for as little as 43p per pint in the lead-up to Christmas.
New advertising for cider brand Strongbow, set to launch on Sunday (24 May), kicks off an attempt by owner Scottish & Newcastle to better engage with core Strongbow fans.
Scottish & Newcastle UK (S&NUK) is testing two new ways of serving Strongbow, including a draught version that dispenses frozen cider crystals into the glass.
Strongbow's powers of refreshment are at the centre of a major new advertising campaign for the brand.Owner Bulmers is looking to cement Strongbow's...
Could you run this Warrington pub? The Hawthorne is a thriving community sports pub in Warrington, showing live sport each day, along with live music every...
