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Absolut launches Andy Warhol inspired game

Brands news

Absolut launches Andy Warhol inspired game

By Jessica Mason

Absolut has teamed up with theatrical company Punchdrunk and content company Somethin Else to create a new digital game app, inspired by Andy Warhol.

Guinness dreams of a white and black Christmas

Guinness dreams of a white and black Christmas

By Matthew Moggridge

A £2 million media campaign for Guinness forms the backbone of Diageo’s masterplan to drive festive beer sales and satisfy hard-to-please men in the prezzie department.

M&B: launching first app

M&B launches pub finder iPhone app

By Mark Stretton, M&C Report

Managed pub chain Mitchells & Butlers has launched an iPhone app that will show the location of the nearest Vintage Inns restaurant.