A bumper week saw pubs take advantage of Cheltenham races, St Patrick’s Day, the Six Nations rugby tournament and Mother’s Day with the Irish patron day running out a clear winner.
Diageo GB managing director Dayalan Nayager reflects on a St Patrick's Day like no other for the team behind Guinness, and explains why ‘tomato juice moments’ can help the on-trade bounce back from its Covid symptoms.
January is traditionally not the easiest month in which to attract punters to the pub, but licensees should view it as an opportunity by finding the right drinks to sell – and the same goes for many other events throughout the upcoming 12 months.
Diageo will provide 10,000 pubs and bars with Guinness St Patrick’s Day POS kits this year as it aims to drive sales around the famous Irish festivities.
Licensees should work hard on their St Patrick’s Day offer and consider music and entertainment options ahead of the big day in March. The Publican's Morning Advertiser shares some top tips from the experts.
For those willing to put in the hard yards and prepare for it, St Patrick’s Day can provide licensees with one of the busiest days of their year. Sheila McWattie reports.
Food? On St Patrick's Day? What are you, some sort of an eejit?That, give or take a few expletives, would almost certainly have been the reaction of...
March is an eagerly anticipated month for licensees in Great Britain, and indeed around the world, as with it comes one of the most well established...
Licensees enjoyed a bumper St Patrick's Day with record sales and huge queues seen across the country.Irish pubs especially reaped the rewards of the...
Ben McFarland looks at how to make St Patrick's Day festivities go with a bang.You've got to feel a little sorry for the other saints at this time of...
There's more than meets the Isle when it comes to St Patrick's Day drinks. Ben McFarland looks at alternatives to traditional stouts.It might only be...
Guinness has refused to withdraw its St Patrick's Day marketing campaign despite it being labelled racist.Michael Forde, chairman of the Irish World...
Ben McFarland looks at the brand's strategy for the big dayThe other patron saints must look down from upon their clouds and wonder where it all went...
Busy location on coastal main road
Extensively renovated detached public house
Five trade areas (100)
Sizeable refurbished 4-5 bedroom accommodation
Newly created beer garden (125)
Established and popular business...
