Refreshing and clean: Little Mercies co-owner Alan Sherwood shares how to make the bar's Kiwi Gimlet cocktail (Credit: Getty/SolStock)


How to make a Kiwi Gimlet cocktail

By Rebecca Weller

This week’s Drinks Masterclass showcases a Kiwi Gimlet cocktail (19% ABV) from award-winning sustainable bar Little Mercies in Crouch End, North London.

Drinks List 2023: Smirnoff Red most sold spirit in 2022 (Credit: Getty/pjohnson1)

drinks list 2023

Smirnoff Red most sold spirit of the year

By Rebecca Weller

Smirnoff Red, Captain Morgans Spiced and Jagermeister were the top three best-selling spirits in 2022, the Drinks List 2023 has revealed.

Shots shots shots: A strong year for the vodka division (Getty/ invizbk)


Smirnoff tops vodka category

By Amelie Maurice-Jones

There’s been little changes to the vodka category, which has seen hikes in value and volume sales across all products.

How important are cocktails to pubs?

Spirits Week – in association with Diageo

Cocktails 'vital part' of on-trade sales mix

By The Morning Advertiser

On day two of Spirits Week, brought to you by Diageo, CGA’s Tom Quinn serves up some key stats about the spirit and cocktail categories and runs through the recipe for spirits success.

Buyout: Chase bought out by Diageo

Diageo buys Chase distillery

By Nicholas Robinson

Spirits giant Diageo has acquired family-owned Chase Distillery and its portfolio of brands for an undisclosed sum.

Crunching the numbers: an in-depth look at the best performing brands and variants in every beverage category in the on-trade

Drinks list 2020

The Drinks List: Top Brands to Stock 2020

By Nicholas Robinson

Getting to grips with data in The Morning Advertiser’s Drinks List 2019 will give operators a head start in formulating successful drinks menus.

Local menus: Diageo's Ketel One Vodka has challenged bartenders to create sustainable drinks

One-mile sourcing competition for bartenders

By Emily Hawkins

Premium vodka brand Ketel One has challenged bartenders to make a cocktail menu using ingredients that are sourced within one square mile of their site.

Up or down: is vodka still a strong performer in the on-trade?

In association with Diageo

Vodka is the biggest, but what's next?

By Nicholas Robinson

Spirits giant vodka is holding its own in an increasingly busy drinks market that is dominated by ongoing chattering about sister white spirit gin. While vodka has a lot going for it, producers understand there are areas where its performance could be...

Back bar bulletin

Back bar bulletin

By Ben Winstanley

Spirits to softs and cocktails to cider, your essential round-up of what's hot on the back bar.

Back bar bulletin

Back bar bulletin

By Ben Winstanley

Your essential round-up of what's happened on the back bar.

The neutrality of vodka makes it easy to mix in long drinks and cocktails and is at the heart of its broad appeal

How to sell more vodka

By Nigel Huddleston

The vodka category is diverse and rich with liquids screaming premium credentials, but pubs have been slow to adopt some of the more impressive options available, falling back on a fail-safe favourite.

Strong heritage: niche brands are cementing their spot at the premium end

Vodka Report 2013

By Noli Dinkovski

So long the stalwart of the spirits rack, vodka hasn’t had things all its own way just lately.


Jennings: Lessons to learn from Czech spirits scandal

By Tony Jennings

I think most of the people in our business will have at least heard of the spirits-lacing scandal in the Czech Republic — the home of Budvar — where cheap vodka and rum laced with methyl-alcohol sold from street stalls has killed 20 people in the course...

Russian Standard: TV presence kicked off on Sky Sports

Russian Standard kicks off ad drive

By Jessica Harvey

Russian Standard has unveiled a new international advertising campaign for its namesake vodka, which kicked off with TV presence on Sky Sports...

Smirnoff Blueberry launched last year

Diageo spends £1m on Smirnoff range

By Robyn Black

Diageo is spending £1m through March and April alone to drive sales of its Smirnoff Flavours range this spring. The company's investment includes a...

Zorokovich 1917: launches on Friday

Zorokovich 1917 vodka launches in the UK

By Robyn Black

A Ukrainian vodka, made by a British filmmaker who has created a documentary about his efforts to distil and sell the brand, is to join the...

Auchentoshan: nationwide events roll-out

Whisky fun primed for a roll-out

By Robyn Black

Cellar Trends is planning to roll out its Auchentoshan Presents events nationwide as it looks to attract younger drinkers into its Auchentoshan...

Adnams distillery: range of five spirits (Anthony Cullen)

Adnams opens new distillery

By Ewan Turney

Suffolk brewer Adnams has officially opened its new distillery at its Sole Bay Brewery in Southwold — believed to be the first brewery and...

Evan Williams Honey Reserve: debuted at Distill

Premium vodkas target UK drinkers

By Sonya Hook

A host of vodkas from around the world were on display at Distil this month, all hoping to cash in on the UK growth in premium vodka. Argentinian...

Smirnoff: world's top drink brand

Smirnoff named top drinks brand again

By John Harrington

Smirnoff has retained its position as the world's leading alcohol drink brand, says a survey of drinks brands by Intangible Business.