01-Apr-2010 By Robyn Lewis
A new pear and apple cider under the Bulmers brand marks the start of a "major investment and innovation programme" for the range, the Morning...
More than 70,000 join cider duty protest
31-Mar-2010 By James Wilmore
Angry cider makers, cider drinkers and even the National Trust have led a wave of protests against the 13.1 per cent Budget duty hike. More than...
31-Mar-2010 By Sonya Hook
Two types of "real" shandy are ready to hit the on-trade thanks to St Helier — Ginger Beer Shandy and Real Lemonade Shandy.
'Cider tax increase leaves artisan producers fearing for the future'
29-Mar-2010 By Matt Eley Matt
Britain's new breed of cidermakers have revived a dying craft - but they say Alistair Darling's tax rise could threaten their success Last year Keith...
'Tax on cider: Fightback finds its way on to Facebook'
26-Mar-2010
Angry cider drinkers infuriated with the decision to increase the tax on their favourite tipple have launched a Facebook protest campaign that has...
26-Mar-2010 By Ewan Turney
Irish cider Magners has announced it will absorb the 13% hike in cider duty — duty rises from midnight on Sunday.
25-Mar-2010 By Sonya Hook
A fruit cider made with the juice of strawberries, blackberries and blackcurrants will join the Gaymers range this spring. Over one million people...
SIBA welcomes levelling of cider duty
24-Mar-2010 By James Wilmore
The Society of Independent Brewers (SIBA) has welcomed Alistair Darling's Budget announcment on cider duty today which the group says will create a...
Budget: Darling hikes cider duty by 10 per cent
24-Mar-2010 By James Wilmore
Cider duty will rise by 10 per cent above inflation on midnight on Sunday to address a "long-standing anomaly", Chancellor Alistair Darling announced...
24-Mar-2010 By Ewan Turney
Cider could increase by 10p a pint, following the Chancellor's decision to hike duty by 13% from Sunday. Alastair Darling unveiled plans to iron out...
24-Mar-2010 By Ewan Turney
Beer duty will increase by a further 5% — adding 8p a pint at the pumps — as the Chancellor delivered yet another dagger to the heart of the pub trade.
InterContinental Brands add new cider, shandy and Sambuxo flavours
22-Mar-2010 By Claire Dodd Claire
InterContinental Brands has launched several new products as managing director John Mills says the company is to focus on its strongest brands. Two...
Gaymers launches new fruit cider
19-Mar-2010 By Claire Dodd Claire
Gaymer Cider Company has launched a new fruit flavoured varient to tap into what it says is the biggest growth area for the cider in 2010. Gaymers...
08-Mar-2010 By Ewan Turney
Strongbow cider is toasting the red carpet fitters as part of a tactical press campaign to coincide with the coverage of the Oscars. The press ads...
Gaymers brings back Dry Blackthorn
05-Mar-2010
Gaymer Cider Company has bowed to pressure to bring back its Dry Blackthorn cider after dumping it for a sweeter version last year. Customer research...
05-Mar-2010 By Sonya Hook
Gaymer Cider Company will bring Dry Blackthorn cider back to fans in the South West following a Facebook campaign to bring back the original recipe....
New £2m ad campaign for Blackthorn
03-Mar-2010 By Claire Dodd Claire
Gaymer Cider Company has launched a new Blackthorn advertising campaign as part of a £2m multi-media marketing spend for the brand. The campaign...
02-Mar-2010 By Robyn Lewis
Brothers Cider boosts the cider category with a new apple offer to join its pear and flavoured range and £2.75m investment
Brothers launch new apple cider
02-Mar-2010 By Claire Dodd Claire
Brothers Cider has today launched a new flavour - Brothers Bittersweet Apple. Brothers described the launch of the drink, which flies in the face of...
Cider Focus: It takes all types
25-Feb-2010 By Claire Dodd Claire
Sitting in the beer garden, catching the first warm rays of the year are the Old Summer Dabblers. Meanwhile, the Enthusiastic Explorers are looking...
19-Feb-2010 By Sonya Hook
Merrydown cider has been revamped to give emphasis to its premium ingredients on a new front label.
Fears over major cider duty hike
18-Feb-2010 By James Wilmore
The price of cider could soar after next month's Budget as fears mount the government will single out the category for a major tax hike. All alcohol...
09-Feb-2010 By Lesley Foottit
Aspall Premier Cru has won the title of World's Best Cider for the second year running. The premium cider brand picked up four out of six possible...
05-Feb-2010 By Sonya Hook
Thatchers is ready to liven up the cider category for 2010 with the launch of a new fruity cider. The 5.4% abv Ciderberry is a rich, red, medium...
Cabinet minister hails ale as 'solution' to drinking problems
04-Feb-2010 By Matt Eley Matt
Culture secretary Ben Bradshaw has hailed real ale and real cider as "part of the solution' to Britain's alcohol problems. Speaking at a...
04-Feb-2010 By Sonya Hook
Ciders of Sweden is pouring £1.5m into its 2010 marketing investment for its Kopparberg brand. The company is planning to ramp up its advertising...
Cider market "still challenging", says C&C Group
15-Jan-2010 By Hamish Champ
Despite reporting cider volumes up 17 per cent in the UK in December Magners producer C&C Group still expects to announce a "modest" year-on-year...
15-Jan-2010 By Ewan Turney
The cider market in Great Britain continues to be tough, according to Magners producer C&C Group, which announced a 15% decline in volumes for...
Cornish cider brand rattles the market
16-Dec-2009
Cornish brand Rattler is the latest cider to expand on the back of the UK cider revolution, with an ambitious campaign planned for 2010. The...
10-Dec-2009 By Lesley Foottit
Healey's Cornish Cyder Farm has been forced to revise the label of its Cornish Rattler Cyder after a complaint.
Sell More, Save More 3 Beer & Cider: Take five for success
03-Dec-2009
As the beer champion in Sell More, Save More this year, Heineken UK is proud to be sharing its in-depth knowledge and understanding of the category...
C&C Group buys Gaymers cider for £45m
30-Nov-2009 By Hamish Champ
Magners cider producer C&C Group has bought rival manufacturer Gaymer Cider Company from Constellation Brands for £45m. Gaymer's, which employs...
Molson Coors and C&C agree new Magners contract
26-Nov-2009 By Gemma McKenna
Molson Coors UK and C&C Group have agreed in principle to extend the distribution contract for draught Magners in England and Wales. It is...
New fruit flavoured Magners being trialled in Ireland
18-Nov-2009 By Claire Dodd Claire
A new fruit flavoured variety of Magners named Bulmers Berry is currently being trialled in the on-trade in Ireland, ahead of a wider release across...
16-Nov-2009 By Sonya Hook
Aspall will be providing some warming festive cheer for selected top-end on-trade outlets this Christmas. The cider producer is bringing back its...
Appleton opts for education
05-Nov-2009 By Sonya Hook
An education programme that offers premium rum as an after-dinner alternative to whisky and cognac has been launched. Jamaican rum producer J Wray...
29-Oct-2009 By Sonya Hook
Cider producers are diversifying into new categories in a bid to develop new drinking occasions for the drink. Recent innovations include mulled...
27-Oct-2009 By Ewan Turney
The Wine and Spirit Trade Association (WSTA) is to provide management services to the National Association of Cider Makers (NACM).
Magners asks drinkers to decide new flavour
14-Oct-2009
A poll of consumers on social networking website Facebook is helping to determine the flavour of a new Magners product to be released next summer....
Cider industry dismayed by Tory duty plan
13-Oct-2009 By The PMA Team
The cider industry has reacted strongly to last week's speech at the Conservative Party Conference by shadow home secretary Chris Grayling. Chair of...
New "brand proposition" for Magners to be rolled out next summer
08-Oct-2009 By Hamish Champ
C&C Group is planning to roll out what its chief executive John Dunsmore said would be a "new brand proposition" for its Magners cider next...
Magners cider sales still sliding
08-Oct-2009 By Hamish Champ
The UK's love affair with Magners cider continued to cool in 2009, with sales of the brand slipping two per cent in the six months to August 31,...
28-Sep-2009 By Ewan Turney
Aspall Cyder has developed a pie in conjunction with Fuller's Ale & Pie pubs as part of its focus on food and cider matching. The Chicken, Apple...
Comment: How much impact will an alcohol advertising ban really have on pubs?
16-Sep-2009
How much of an impact would a ban on alcohol advertising have on pubs' ability to sell booze? Maybe not that much. The British Medical Association...
Wetherspoons confirms new drinks range
14-Sep-2009
Wetherspoons has confirmed it is introducing a large range of new drinks. As exclusively revealed by thepublican.com last week, alcoholic ginger beer...
Advocate of the apple
09-Sep-2009
The challenge in front of the new head of the National Association of Cider Makers (NACM) is aptly illustrated by shortcomings on the organisation's...
Limited demand for draught cider accounted for Bulmers Pear axing
04-Sep-2009
Scottish & Newcastle (S&N) axed the draught version of Bulmers Pear because of a limited demand for draught cider, according to the new head...
Matt Eley: Tesco - not 'every little' deal helps
03-Sep-2009
The latest industry attempt to tackle problem drinking kicked-off this week with the launch of the Campaign for Smarter Drinking. Essentially this...
Blackthorn promotion aims to regain support in South West
02-Sep-2009
A new initiative has been launched in the South West to improve the reputation Blackthorn - the cider brand whose relaunch was met with adverse...
Licensees' Choice Awards: winners for a reason
27-Aug-2009
The Licensees' Choice was launched this year and it has proved to be an unqualified success. The results have drawn huge interest from across the...
