Coca-Cola Enterprises

Soft drinks are becoming more stylish

Premium Soft Drinks Trends

By Jessica Mason

We’re on the brink of a pivotal moment for the way soft drinks are represented in pubs.For the savvy publican, the opportunity to showcase a range of premium soft drinks and suggest them as both a stylish and credible alternative to alcohol is ripe and...

Light relief: Colm O’Dwyer wants to inject some fun into the soft-drinks scene

The Big Interview: Colm O'Dwyer, Coca-Cola Enterprises

An industry made up of lots of independent retailers tied in to buying their main products from big companies, and many of them struggling to cope with change and going out of business. It’s surprising that parallels are not drawn more often between petrol...

Cocoa-Cola ACE: accrediting high standards

Coca-Cola's ace post-mix push

By Robyn Black

Coca-Cola Enterprises is attempting to improve the perception of post-mix fizzy drinks among consumers.

Unite: strike action

CCE staff to strike over restructure

By Lesley Foottit

Unite members across seven Coca-Cola Enterprises (CCE) sites will protest today as the company's restructuring threatens 120 UK jobs.

Richard and Lauren Pope will speak at the Freehouse 500

Winning ideas at Freehouse 500

By Jo Bruce

The BII Licensees of the Year 2010 will be sharing the secrets of their success at the Morning Advertiser's next Freehouse 500 event.

Schweppes: new TV campaign

Schweppes ads in the mix

By Robyn Black

Coca-Cola Enterprises is investing £2m in a TV campaign for its Schweppes range, in a bid to increase consumption of the brand by promoting it as an...

Heineken UK: teamed up with Useyourlocal.com

Public can rate pubs with new website

By Gemma McKenna

Pub website Useyourlocal.com is offering consumers the chance to score their local pub — including rating the drinks offer.

Soft drinks: customers think they are paying too much

Customers 'resent' price of pub soft drinks

By John Harrington

Resentment of soft drinks prices in pubs has reached "critical mass", with 63% resenting paying so much when they are so much cheaper in shops....

Driving safely: new push

Free Coca-Cola for customers in cars

By Sonya Hook

Around 2,500 pubs are offering a buy-one-get-two-free deal on Coke for designated drivers over Christmas. Coca-Cola Enterprises (CCE) is spending...

Paul Grace, Coca-Cola Enterprises

Paul Grace, Coca-Cola Enterprises

By MA reporter

Grace's CV BackgroundPaul Grace trained as a chef in 1988 after getting the hospitality bug in his parents' pubs. He continued to train through...