Spirits and cocktail sales are booming, driven by increasing consumer demand for better experiences, as well as a large proportion of new product development in the segment. But for those businesses focusing on spirits, what are the upsides and downsides...
Whether you’re growing them on the bar for staff to garnish drinks with or in your pub garden for consumers to pick and choose for themselves, a G&T garnish garden is a quirky way to create a bit of atmosphere and theatre.
Cognac producer Courvoisier has launched its third annual ‘Toast of Paris’ cocktail competition where, for the first time, UK bartenders will be judged on how their cocktails would look on Instagram posts, alongside more traditional criteria.
Whisky is unlike any other spirit. Fact. It is complex, often mysterious, but sadly sometimes viewed in the wrong light by drinkers and even some bartenders as a stuffy, challenging liquid that is unyielding and impossible to use in cocktails.