Soft Drink

August soft drink round-up

August soft drinks round-up

August soft drink round-up

By Laurie Macdonald

The essential round-up of soft drinks launches and news from August.

Beer fails to make the grade

Comment

Beer fails to make the grade

By Pete Brown

A panel of judges were tasked with deciding the UK's best drinks producer - and not a single brewery made the shortlist.

The online course is available to all CCE customers

Coca-Cola & CPL Online launch soft drinks training

By Jessica Mason

Coca-Cola Enterprises [CCE] has partnered with e-learning specialists CPL Online to introduce a new animated online training programme to help licensees deliver the perfect soft drinks serve and boost sales.

Interview: Britvic's Nigel Paine

Pub sector profiles

Interview: Britvic's Nigel Paine

By Jessica Mason

Nigel Paine is a man who is always looking to the future. Which is just as well in an industry that is increasingly innovating and searching for the next big thing. Jessica Mason reports.

The coke float: A high-riser

TREND WATCH

The coke float: A high-riser

By Noli Dinkovski

Unlike with most menu items, almost everybody seems to agree on the origin of the coke float.

Zeo Berryz to launch in September

Zeo Berryz to launch in September

By Max Carter

Zeo Berryz will be released in September - with the aim of offering a sweeter addition to the soft drink brand’s range.

Soft drinks are becoming more stylish

Premium Soft Drinks Trends

By Jessica Mason

We’re on the brink of a pivotal moment for the way soft drinks are represented in pubs.For the savvy publican, the opportunity to showcase a range of premium soft drinks and suggest them as both a stylish and credible alternative to alcohol is ripe and...

Bottlegreen launches 'infusion jars'

Bottlegreen launches 'infusion jars'

By Robyn Black

With the British elderflower harvest just around the corner, SHS Drinks is rolling out its second “handpicked for Summer” campaign for its posh soft drinks brand Bottlegreen.

Sunshine sells drinks

5 of the Best Summer Drinks Trends in 2014

By Jessica Mason

Being obsessed with the weather is a very British thing. However, sunshine sells drinks, so it’s also a big business interest for those who run pubs and bars.According to Met Office advice, “we should plan for a broader range of climatic conditions” and...

World Cup promotion for Coca-Cola

World Cup promotion for Coca-Cola

By Robyn Black

Coca-Cola Enterprises (CCE) is ramping up on-trade activity around its 330ml glass bottles, as it looks to make the most of Coke’s sponsorship of the 2014 FIFA World Cup.

Monster Energy drink Alan Clark

The Big Interview: Alan Clark, Monster Energy

By Robyn Black

Alan Clark tells Robyn Black he has set his sights on Monster becoming the number-one energy-drinks brand in the UK after admitting that even he has been surprised by its remarkable growth.  

Qcumber gets increased investment

Qcumber water gets sales push

By Jessica Mason

Qcumber, the soft drink made from natural cucumber essence and sparkling spring water, has received increased investment, a makeover and a new bottle size to celebrate its first year in the trade.

Zeo soft drink Russia

Russian soft drink Zeo to make UK debut

By Robyn Black

A new Russian soft drink, which has been developed to mimic the kick of vodka, but without containing alcohol, will be launched into pubs and bars in London and Brighton at the end of this month, alongside an £8m marketing campaign.

Britvic's Fruit Shoot makes comeback in pubs

Britvic's Fruit Shoot makes comeback in pubs

By Noli Dinkovski

Britvic has made available its Fruit Shoot kids soft drink range again after three variants were taken out of the market in July following a packaging safety concern.

The Big Interview: Martin Hartridge

The Big Interview: Martin Hartridge

Seventy years after the Luftwaffe carelessly dropped its bombs on the Hampshire village of Hambledon destroying the Alliance Brewery, beers are once again being brewed under the Alliance name.

Embrace a summer of sales opportunities at your pub

Embrace a summer of sales opportunities at your pub

By Colm O'Dwyer

I’ll never forget an incident 10 years ago in our local pub when my family were made to feel bad simply because we ordered food and soft drinks and we had kids with us. Now, under new management, the pub has been completely transformed.

On-trade soft drink sales fall by 1%

On-trade soft drink sales fall by 1%

By John Harrington, M&C Report

Sales of soft drinks in the on-trade fell 1% by value last year, while the decline in volumes accelerated to 4%, according to the Britvic Soft Drinks Report.

Pub Mentors: Softs put fizz into business

Pub Mentors: Softs put fizz into business

Executing ‘brilliant basics’ on soft drinks and using targeted promotional activity to drive new footfall were the two key areas that lessees Duncan and Natalie Entwistle and I talked about on my first visit to their pub, the Greets Inn in Warnham, West...

Soft drinks giants back regeneration

Soft drinks giants back regeneration

By Noli Dinkovski

Britvic and PepsiCo UK are to help pubs forge closer links with their local communities in a nationwide cross-brand initiative to transform neglected green spaces.

Spring relaunch for healthier J2O

Exclusive

Spring relaunch for healthier J2O

By Noli Dinkovski

Soft drink J2O is to under-go a major relaunch and healthier reformulation next spring, the Publican’s Morning Advertiser can exclusively reveal.

Make it easy on the eyes

Make it easy on the eyes

By Martin Sampson

Martin Sampson, out-of-home shopper marketing controller at Coca-Cola Enterprises, gives his insights on improving soft-drink visibility at the Elephant in Bristol.

Britvic launches Glitter Berry

Britvic launches Glitter Berry

Britvic has launched a limited edition variant, named J20 Glitter Berry, in an effort to boost sales over the festive season.

Oasis: To be served on draught at Orchid Group venues this summer

Orchid Group to trial draught Oasis

By Robyn Black

Soft-drink brand Oasis is being trialled on draught in pubs this summer for the first time. Brand-owner Coca-Cola Enterprises (CCE) has joined...

Shloer: pub push

Shloer's £16m pub promo rolls out

By Jessica Harvey

Soft drink Shloer will be available to pubs and bars from this summer for the first time and will be backed by a £16m marketing campaign this year....

Cocoa-Cola ACE: accrediting high standards

Coca-Cola's ace post-mix push

By Robyn Black

Coca-Cola Enterprises is attempting to improve the perception of post-mix fizzy drinks among consumers.