Whisky

More pours: which new products have launched in the past week?

New product round-up

New look for London Pride, Canadian craft spirits sign UK deal

By Stuart Stone

In addition to news of a two-year British and Irish Lions partnership and brand revamp for London Pride, this new products round-up includes updates from a trio of Canadian craft spirits and English Whisky Co.

Crunching the numbers: an in-depth look at the best performing brands and variants in every beverage category in the on-trade

Drinks list 2020

The Drinks List: Top Brands to Stock 2020

By Nicholas Robinson

Getting to grips with data in The Morning Advertiser’s Drinks List 2019 will give operators a head start in formulating successful drinks menus.

Worth the wait: expect sherry aromas, ripe fruits and an oak finish from Benromach’s new release

Benromach unveils rare 50-year-old single malt

By Alice Leader

Malt Whisky Trail member – Benromach Distillery – has revealed one of its rarest single malt releases after spending half a century maturing in a former sherry hogshead cask.

Whisky is on the up

In association with Diageo

Unravel the complexities of whisky

By Nicholas Robinson

The complexity of whisky as a category means there is a product or style for every customer, a situation made clear in new sales data that shows pockets of significant growth, as well as areas of real sales potential.