'Guinness brings back toucan logo to boost sales'
11-Feb-2008
Guinness is bringing back the iconic toucan logo to its beer cans to boost sales, 26 years after the image was ditched - Daily MirrorIntelligent...
Andy Slee
10-Jan-2008
Andy Slee, trading director, Coca-Cola Enterprises What is your corporate goal for the year ahead? Within the Licensed trade CCEs aim is to...
Soft Drinks: Soft Commodities
17-Dec-2007
Which softs will sell in the year ahead? Here, selection of soft drinks brand owners give us their views on how the market might look in 2008, as...
Licensing@aol.com
29-Nov-2007
Holding the licence QI am confused about the requirements for the premises licence. We have a summary posted up at the front door giving all the...
Project update 7: Could do better?
29-Aug-2007
Two-thirds of the way into the project, Barcena is showing some great results.The bar in Burgess Hill, West Sussex - representing the high street in...
What the papers say - July 18, 2007
18-Jul-2007 By Eleanor Goodman
An administrative mistake by Fareham Borough Council in Hampshire means that the national smoking ban does not yet apply in its pubs and workplaces....
Project update 2: Eye to eye
29-Mar-2007
A LOT of pubs would benefit if the people in charge could only stand back and take a fresh look at the way they run the business. Unfortunately few...
Coke to launch range of new products
29-Mar-2007
Coca Cola Enterprises (CCE) is to launch a range of new products targeting both adults and children in the on-trade.Schweppes Straightcut, 330ml...
Family pubs: the soft option
14-Mar-2007
The smoking ban is set to have a significant impact on pubs as family venues, with four out of 10 adults more likely to take their children into...
07-Mar-2007
In 2006, the soft drinks category in on-trade grew five per cent to reach sales of more than £2.4billion
Soft drinks surging forward
07-Mar-2007
Soft drinks have just had their most successful year since 2003, according to the latest Britvic Soft Drinks Report.The category saw a rise of seven...
The size of the prize
27-Feb-2007
Pubs are changing. But we still don't know just how big the changes are going to be.Smoke is slowly drifting out of the pub door, and the smoking...
Britvic lets the juice loose
15-Feb-2007
Britvic is working on a range of new soft drinks to help pubs gain more business when the smoking ban comes into force. Outlining a £7m investment...
What can you offer?
05-Dec-2006
There is no doubt when it comes to Christmas Coca-Cola rules the roost. Its TV advertising over recent years has sought to inextricably link the...
Stocking up for Christmas: Soft drinks set to join the mix
22-Sep-2006
The two soft drinks giants, Britvic and Coca-Cola Enterprises (CCE), are singing from the same hymn sheet when it comes to their advice to licensees...
Soft option
15-Sep-2006
What are the big challenges for the soft drinks market in the next 12 months?The big challenges in the on-trade remain the same and they still...
SELL MORE, SAVE MORE: Let us help you grow profits
14-Sep-2006
The Publican is launching a major project to help pubs boost their sales and save costs during one of the most momentous years the trade has ever...
What the Sunday Papers said
27-Aug-2006
The multi-billion dollar sale of Vin & Sprit (V&S), the owner of trendy Swedish vodka Absolut, is once again on the cards. The Swedish...
What the Sunday Papers said
09-Jul-2006
Tony Blair's flagship identity cards scheme is set to fail and may not be introduced for a generation, according to leaked Whitehall e-mails from the...
Coca-Cola launches Zero
15-May-2006
Coca-Cola Zero is a no added sugar product, which the soft drinks giant claims has a taste much closer to original Coke than Diet Coke.CCE will be...
Britvic to push serve to the Max
05-Oct-2005
As soft drinks prices continue to command a premium there is a fear that licenses are not providing the quality of serve needed to justify a high...
Trade Talk: Mark Wickens
07-Jul-2005
Mark Wickens, chairman and creative partner of Brandhouse WTS on the potential for soft drinks brands in the on-trade.I believe there is a real...
Water, water everywhere...
02-Mar-2005
Water sales continue to increase in pubs as more people opt for a healthier lifestyle or decide to drink it with their meals. Adam Withrington...
Coke sets sights on J2O's crown with Deuce
17-Feb-2005
Soft drink company Coca-Cola is looking to wrest a share of the adult fruit juice drink sector from rival Britvic's successful J2O brand.Launching in...
Britvic set for early float
23-Aug-2004
Soft drinks group Britvic could be floated on the Stock Market early next year.Majority owner InterContintental Hotels believes the time is right,...
The oldest trick in the book
01-Jul-2004
Energy 69 claims to 'ignite libidos', but how does it get away with it? Adam Withrington investigates.Using sex to sell your product is the oldest...
A soft spot
26-Mar-2004
Last summer had a dramatic impact on sales of soft drinks in the UK. But Britvic Soft Drinks' Category Report 2004 says there's more to it than the...
Sweeter profits for soft-drink category
25-Mar-2004
The rise of pub dining, drinkers seeking healthier alternatives and a scorching summer helped the on-trade's soft-drink sales grow 11% last year. The...
Who are they? You might just have heard of this lot. Accordi
27-Nov-2003
Britvic might be among the biggest, but it's also one of the oldest. The name is an abbreviation of the British Vitamin Products Company, set up in...
A little help from your friends
21-Nov-2003
The following article is brought to you by Coca-Cola.Suppliers can offer help and support for your pubRe-discovering the wheel is a regular pastime...
How to get promoted!
26-Sep-2003
The following article is brought to you by Coca-Cola.Raise your pub profile and performance with well-run promotions.Well-managed promotions are a...
Show it off!
14-Aug-2003
The following article is brought to you by Coca-Cola.Selling opportunities don't just occur at the bar itself. Permanent but always up-to-date...
Soft drinks profits - it's child's play
01-Aug-2003
Catering for kids by stocking the right soft drinks will make your pub a winnerLeading Soft Drinks company, Britvic Soft Drinks, offers a range of...
It pays to display!
18-Jul-2003
The following article is brought to you by Coca-Cola.Smart use of fridge and back-bar display can broaden your appeal and make soft drinks even more...
Bacardi and Coke unite for pub push
07-Jul-2003
Bacardi-Brown Forman brands (BBF) and Coca-Cola Enterprises (CCE) have joined forces to promote a new spirit and mixer drink to UK pubs and bars.As...
Quality serve every time!
20-Jun-2003
The following article is brought to you by Coca-Cola.The perfect serve Ask the customer if they would like to drink from the bottle or from a glass...
Home in on your range!
23-May-2003
The following article is brought to you by Coca-Cola.Putting the right line-up behind your bar and presenting it well is an essential skill for the...
Carbonate consistency
08-May-2003
Carbonated drinks remained the dominant sub-category with a 75% share of the total market, but still drinks out-performed them with a growth of 8%...
Qibla shows its bottle
07-May-2003
Qibla - the new cola kid on the block - has truly global ambitions, but can the brand extend beyond a Muslim following? Phil Mellows reports.Remember...
Out for lunch?
20-Feb-2003
The following article is brought to you by Coca-Cola. Are you missing out on the lunchtime opportunity? It's time to take a closer look at your...
Britvic's Freekee show to hit town
27-Jan-2003
Britvic Soft Drinks has heralded the creation of a whole new drinks category with the launch of a "revolutionary" new carbonated milk-based...
Coca-Cola to axe returnable bottles
21-Jan-2003
Coca-Cola Enterprises (CCE) has defended its controversial decision to become the first major soft drinks company to axe returnable bottles.In what...
Six Continents goes soft on Britvic
01-Nov-2002
Six Continents is to put the soft drinks business Britvic back up for sale once it has completed the demerger of its pubs and hotels.The business,...
Stocking up for xmas: Soft drinks
24-Oct-2002
Worth an estimated £500m to the market, Christmas is crucial for soft drinksSoft optionsThe majority of pub-goers may be hell-bent on celebrating...
Groover to be a mover as smoothies hit the on-trade
27-Sep-2002
After blazing a trail through cafés, coffee shops and juice bars, the smoothie phenomenon is set to hit the licensed trade.The Juice Company has set...
Britvic signs pact with Red Devil
23-Aug-2002
Britvic Soft Drinks has axed its Carbon energy drink following the acquisition of Red Devil.The soft drink giant is hoping its latest recruit will...
Soft drinks: formula for success
22-Jul-2002
Coca-Cola Enterprise's step-by-step guide to great soft drinks.Quality and serveThe perfect packaged serveAsk your customer if they wish to drink...
Boost for J20 as Britvic launches TV ad campaign
10-Jul-2002
Britvic Soft Drinks has bolstered its support for its J20 fruit juice brand with an inaugural TV advertising campaign.The adverts, which break this...
Ads miss their mark as World Cup brands fail to be recognised
17-Jun-2002
Drinks brands that associate themselves with the World Cup are struggling to get their message through to pub-goers, according to a survey carried...
Have you gone soft?
29-Apr-2002
A good range of soft drinks is important to meet the customer's needs at every possible occasion.The soft drinks category is one of the fastest...
