Soft Drinks

How can operators up their soft drink offer?

In association with Britvic

Premiumise for success on reopening

By The Morning Advertiser

With the hospitality sector starting the long slow process towards reopening their businesses this week, it’s time for operators to reassess their offer and think about premiumisation.

Soft sell: Some 59% of people state that they are now making decisions with more consideration of their health which has made a considerable impact on the soft drinks category

Content provided by Britvic

How to get your business ready for reopening

By Adam Russell, director of leisure & licensed, Britvic

Britvic’s director of leisure & licensed, Adam Russell, gives his view on the impact Covid has had on the soft drinks category and how you can get ready for reopening this spring.

Booming market: 'Low2NoBev2021 has been developed to provide unrivalled insight into the business benefits of getting the right products on the drinks menu,' William Reed's Dan Dixon said

Low2NoBev2021 dates and venue revealed

By MA Editorial

Trade show Low2NoBev2021 has been developed to help drive the low and no alcohol sector forward through immersive experiences, insights and thought leadership.

Summer initiative: the scheme is due to end next week (Monday 31 August)

Treasury responds to EOTHO extension calls

By Nikkie Thatcher

The Treasury has issued a statement in reply to calls for the Eat Out to Help Out scheme to be extended, saying it has been popular because of it’s limited time availability.

Government initiative: the scheme started on 3 August

Three quarters of Brits want EOTHO extended

By Nikkie Thatcher

Some 77% of people who have used the Government’s Eat Out to Help Out scheme would support an extension across September, new YouGov research has found.