Technology

Pub of the Future: The Morning Advertiser's technology hub

Special report

Pub of the Future: How technology can save your business money

By The Morning Advertiser

Technology for pubs has advanced light-years in recent time, but arguably pubs themselves haven’t taken up much of the new tech. That's all changing though, so read on to find out what's new and how the right tech can benefit your business....

Best table ordering apps for pubs

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12 Apps of Christmas

By The Morning Advertiser

Christmas is coming and the pub sector is inundated with restrictions but hopefully technology can provide some of the solutions to allow operators to make the most of whatever opportunities they’ve got.

Increase for trade: consumer spending in the pub sector rose for the first time since February, research has uncovered

Spending in pubs up for first time since before lockdown

By Nikkie Thatcher

Consumer spending in pubs and bars saw a 9% rise – the first increase for the sector since February, with 44% of pubgoers feeling less cautious about visiting the on-trade now than in August (50%), new research has found.

App help: What apps and software are available to help with table ordering for pubs?

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Apps and ordering systems to help pubs with table service

By Ed Bedington

With the latest round of restrictions being described as a “hammer” blow to a struggling industry, once again, pubs are being urged to look to technological solutions to help provide support during the crisis.

Pubs recognised: here's what pubs had to say about the Great British Pub Awards 2020 on social media

Great British Pub Awards on social media

By Emily Hawkins

Pubs shared their delight at being recognised by The Morning Advertiser’s Great British Pub Awards Pub Heroes on social media last night.

Table ordering solution offered by Yoello

Content provided by Yoello

Yoello offers free mobile table ordering subscription

By Yoello

Following the news that the government is enforcing further restrictions on the hospitality sector, Yoello is offering a three month completely free subscription for its mobile table ordering solution.

Better marketing through customer insight

Content provided by Wireless Social

Supercharge your marketing strategy using guest insights

By Wireless Social

Digital communications are more important now more than ever to re-engage your guests and promote your brand. Here are our top tips on using data and insights in your marketing strategy.

Inclusive experience: 'I thought sport could be slightly polarizing so for the first year we didn't have sports, but then I thought about it, the value of one match in this pub pretty much pays for itself,' Clement Ogbonnaya explained

Content provided by Sky

‘When we show football here, it's a community event’

By MA Editorial

Clement Ogbonnaya of south London pub, the Prince of Peckham, explains how he’s successfully introduced live sport to his inclusive, community venue on the border between north and south Peckham.

Hand in hand: the rise in sales coincides with the Government's Eat Out to Help Out scheme

Spending in pubs up 9.3% on last year

By Nikkie Thatcher

Customer spending in pubs and bars saw a rise of 9.3% last month (August) versus 2019 – the first uplift since lockdown started.

Technology available: customers can scan in upon entry at JD Wetherspoon pubs

JDW sees 5.7m track and trace check ins

By Nikkie Thatcher

Pub behemoth JD Wetherspoon (JDW) has received 5,742,125 check ins of track and trace across its UK and Republic of Ireland estate in one month.

Kick-off: Tottenham will face defending Premier League champions live on Amazon Prime on 16 December

Amazon Prime confirms 2020/21 Premier League fixtures

By Stuart Stone

Amazon has confirmed which fixtures from the forthcoming Premier League season will be exclusively broadcast via its Prime Video service after the 2020/21 schedule was revealed on 20 August.

Data collection: what can UK pub operators learn about customer data collection from approaches implemented in other countries?

Opinion

How are the world's reopened pubs and bars collecting customer data?

By Patrick Clover, Stampede founder

The Government's document outlining how UK pubs, bars and restaurants will reopen from July was notable for how many times it used the word 'should' rather than 'must' – especially on the subject of customer data collection.

Tech troubles? the digitisation of sites and operators 'not necessarily knowing what they don't know' is a huge concern for post-lockdown pubs according to Wi5's Prask Sutton

Pubs need to ask hard questions of post-lockdown tech partners

By Stuart Stone

Pubs using tech solutions to tackle challenges posed by social distancing in reopened sites need to get tough on new partners to avoid ‘nasty’ shocks further down the line, according to Prask Sutton of Wi5 Technologies

Business building: StarStock boss Sam Ulph reveals how technology can help pubs now and in the future

Love for tech has arrived

By Sam Ulph, founder and CEO of e-commerce tech company StarStock

Reinventing your business is one thing – doing it in the space of a week is another, especially in the middle of a global crisis ravaging your industry.

Phone use: 16 to 24-year-olds frequently used their phone at the pub to send a message or make calls (40%), take photos of friends or their food (37%) or check social media (41%)

How can smartphone culture help pubs?

By Nikkie Thatcher

As consumers are becoming increasingly obsessed with technology, operators should look to jump on this bandwagon by using it to their advantage.

Tech-savvy: which technology trends are catching on in pubs?

A-Z of pub tech trends

By Stuart Stone

Forward-thinking pubs are setting the path for rivals to follow – here is what the tech-savvy are up to.