Soft & Hot Drinks

Not so soft: soft drinks are good business for pubs

Britvic to pass on cost of sugar levy to customers

By Nicholas Robinson

Soft drinks giant Britvic, the manufacturer of products including Pepsi, will pass the cost of the sugar levy on to its customers, GB managing director Paul Graham has confirmed.

Health: consumer trends have helped soft drinks rise

Category update

Soft drinks are on the up

By Nikkie Sutton

The soft drinks category has seen a rise in volume and value according to statistics from CGA Strategy.

Nick Yates: Vimto ready to go big in the on-trade

Vimto poised to make big push into pubs

By Nicholas Robinson

Soft-drinks maker and distributor Nichols is set to make a bigger push of its brands, including Vimto and Feel Good, into the pub trade.

Tim Martin: price cuts will demonstrate potential effect of VAT cut on hospitality sector

JD Wetherspoon to slash 7.5% off food and drink at 900+ pubs

By Daniel Woolfson

JD Wetherspoon (JDW) chairman Tim Martin will hack 7.5% off all food and drink prices for one day across his 900+ pub estate later this year to demonstrate the effect a VAT cut could have on the hospitality industry. 

Partnership: Martin Dickie (left) and James Watt created BrewDog 10 years ago

A timeline: how BrewDog became what it is today

By Nikkie Sutton

From its conception with two employees and a dog in 2007 to its global success of today, The Morning Advertiser sets out the history of BrewDog – warts and all.

Boom: craft soda sales 'set to explode'

Craft soda maker lands big Greene King deal

By Nicholas Robinson

Fledgling independent craft soda maker Dalston’s has landed a contract to supply 150 Greene King pubs in London, a sign the segment is primed to “blow up”.

Alternative: cocktails are one way operators can change up their soft drinks offer

Soft drinks: little mix can pay off big

By Nikkie Sutton

The rise in popularity of soft drinks isn’t just down to thirsty designated drivers or those on a health kick. It is the flavour they provide in cocktails and mixed drinks that is helping the category push on.

Not canned: Coke has a role to play in a 'craft' market

How will Coke stay relevant in a craft world?

By Nicholas Robinson

A rise in the number of ‘craft’ soft drinks products on the market – an already roaring trend in beer, cider and spirits – won’t pose an immediate threat to Coca-Cola and is likely to lead to more innovation in the sector.

Trendy: five things to consider to boost soft drinks sales

5 trends to boost soft drinks sales

By Nicholas Robinson

There are five key trends pubs should consider to boost their soft drinks sales and take advantage of the rising number of teetotal consumers in the UK, according to a leading expert.

Yes they can: Franklin & Sons' new can format

Franklin & Sons’ new cans

By Nicholas Robinson

Soft drinks maker Franklin & Sons has extended its mixers range with new cans in response to increased consumer demand for spirits.

Sweet investment: money has been pumped into Coca-Cola Zero Sugar marketing

Coke Zero reveals £4.5m ad campaign

By Nicholas Robinson

Coca-Cola Zero Sugar will be at the centre of a multimillion-pound advertising campaign to emphasise its low-sugar, but Coca-Cola Classic taste, credentials.