The rise in popularity of soft drinks isn’t just down to thirsty designated drivers or those on a health kick. It is the flavour they provide in cocktails and mixed drinks that is helping the category push on.
A rise in the number of ‘craft’ soft drinks products on the market – an already roaring trend in beer, cider and spirits – won’t pose an immediate threat to Coca-Cola and is likely to lead to more innovation in the sector.
There are five key trends pubs should consider to boost their soft drinks sales and take advantage of the rising number of teetotal consumers in the UK, according to a leading expert.
Coca-Cola Zero Sugar will be at the centre of a multimillion-pound advertising campaign to emphasise its low-sugar, but Coca-Cola Classic taste, credentials.
Pub group giant Mitchells & Butlers, which operates about 1,600 sites across the UK, has reported strong food and drink sales growth for the four weeks to 7 January, attributed to healthy Christmas trade.
More than 50% of consumers have said pubs and bars should promote non-alcohol drinks to help support non-drinkers through Dry January, according to reports.
Men are more likely to push their female partners off the #DryJanuary wagon, goad them into breaking healthy drinking plans and consume more alcohol than the other way round.
Last year was a mixed bag for the pub trade, from the shockwaves following the ‘Leave’ vote of the EU referendum, to the heavily delayed pubs code and the anguish at the appointment of the US president-elect Donald Trump.
Drinking habits are changing as consumers are faced with more choice than ever, but in The Morning Advertiser's Drinks List: Top 100 Brands, there is a positive story showing a healthy mix of the long-established mainstream brands sitting alongside...
Designated drivers amongst a group of Christmas revellers can boost the dwell time of the whole party as well as their spend, here we explore how to give the drivers just as good a time as the drinkers.
Scotland’s lower drink drive limits have had a profound effect on the pub trade, leaving a significant amount of sites with a decline in trade. Has this led to a crisis or opened up opportunities for change? Phil Mellows reports
Since taking on Dorset pub the New Queen Inn in early 2016, licensee Will Everingham and his wife, Lorraine, have put their own stamp on the site by developing both its interior and its soft-drink offer
Rab Ha’s is named after a 19th-century lover of great food and drink. Manager Karen Pringle talks about how the site now aims to deliver great food and drink for the 21st century
Christmas may be a time for groups of revellers to let their hair down and party like there’s no tomorrow, but it also a time for licensees and pub operators to face up to their responsibilities and reward the designated drivers in those parties with...
They may have endured snide remarks and sidelong glances in the past, but low and no-ABV beers are enjoying a renaissance on the back of the current trend towards healthier living Nikkie Sutton and Jane Peyton report
This month, the on-trade will witness the highest sales of alcohol compared with the rest of the year. Can soft drinks equal the likes of beer, spirits and Champagne, or are they likely to wane during the festive cheer? Sara Hussein and Jane Peyton report
From the long-running Designated Driver campaign to the sugar levy proposal, Rob Harris has plenty on his plate as the ‘new boy’ at Coca-Cola European Partners
Well it’s been quite a year, with Leicester City winning the Premier League, Trump’s election, the Referendum and the biggest upset of all, Danny Baker being the first out of the jungle.
Are brewers finally managing to create no and low-alcohol beers that are genuinely palatable, rather than the curate’s egg we have endured for so many years before?
The festivities around Christmas are always tempered by warnings about the dangers of drinking and driving, and the mayhem it can cause to the lives of victims and perpetrators alike. But there is an underlying message of hope behind the grim stats –...
We all know that gin and craft beer are the big movers and shakers in drinks trends right now. But what else is making the ground move for licensees, and what’s around the corner?
A quarter of sales come from soft drinks in many pubs, The Morning Advertiser (MA) has learned during a Coca-Cola European Partners (CCEP) Pub & Bar Tour. Here, we take a look at the pubs and bars making a mint from softs.
A 1980s/90s retro theme is pulling in the punters to an eaterie in Nottingham, with Coca-Cola lending a hand with a neon sign and its iconic glass bottles.
Sandy Gourlay knows a thing or two about catering for almost 2,000 customers on a busy night and has seen an ongoing uplift in soft drink sales at Glasgow pub Òran Mór.
Destination pubs encounter problems not faced by others in built-up areas, but one operator based in deepest Dorset is using location to his advantage.
Softs have played an important role in society for centuries, but their history and value is too often overlooked. There’s a lot more to soft drinks than first meets the eye.
Pubs and other food and drink-serving outlets will be "shamed" into reducing the sugar content of their food by the Government, warns health secretary Jeremy Hunt and Public Health England (PHE) chief executive Duncan Selbie.
Summer will soon be fading and punters are going to be looking for drinks to excite them in the colder, darker months. While the alcohol categories have this covered, soft drinks are often associated with the summer only. Here’s how to keep your soft...
Operators assuming the sugar tax won’t affect their businesses are in for a sharp shock, a leading industry expert has warned ahead of the tax’s implementation in 2018 and urges the Government to reconsider.
With the premium drinks category now worth more to the on-trade than ever before, here’s how you can take stock of your offer and navigate the busy waters of products on offer, Michelle Perrett reports
TOP SHELF:Ignite your gunpowder even if it’s soaked in gin, says independent alcoholic drinks company Slingsby with its newly-launched 57% ABV navy-strength variant of its Artisan Gin.
With rising levels of obesity, particularly among children, so strong in the public consciousness, it’s no surprise the Government wants to appear firm on health concerns. The Government is keen to be seen to tackle health problems and demonstrate that...
A coalition representing thousands of small businesses has called on the Government with a new campaign to ditch former Chancellor George Osborne’s tax on soft drinks.
More than 3.6 million cups are sold in pubs every week and coffee sales in the boozer are growing faster than in branded coffee shops. Find out how to go from zero to coffee hero ALISON BAKER REPORTS
TOP SHELF:This smooth (not crunchy) 5.8% ABV Peanut Butter Milk Stout has been imported into the UK for the first time by global drinks importer Heathwick from American craft brewery Tailgate Beer.
Energy drinks are associated with behaviours such as binge drinking and drug use and should be banned for sale to under 16-year-olds, according to a new report.
For many years children were the only connoisseurs of soft drinks, but the category is now more sophisticated than ever. Treat Softie with respect and in return you could be treated to margins as high as those available from alcohol
