Carlsberg Uk

Carlsberg UK CEO steps down

City news

Carlsberg UK CEO steps down

By MC Allegra FS

Carlsberg UK chief executive James Lousada has left the company with immediate effect.

Family drinking

Pubs fight for the Millenial market

By Mike Berry

Pubs are facing stiff competition when it comes to securing the disposable cash of leisure seekers. Mike Berry studies a new Carlsberg survey on what people want from their pub visits.

Beer renaissance is good news for the UK on-trade

Beer renaissance is good news for the UK on-trade

By James Lousada

I have a confession to make: I am a beer person who loves wine. Not only have I spent some of my career working in the wine industry, but I even enjoy a glass every now and then. It was over a glass of wine that I paused to reflect on the wine and beer...

Carlsberg UK strengthens executive team

Carlsberg UK strengthens executive team

By Ruth Williams, M&C Report

Carlsberg UK has created two new sales directors roles in its executive team with the appointments of on- and off-trade sales directors.

BT Sport Carlsberg UK

BT and Carlsberg UK agree sports discount deal

By Fiona Griffiths

Freetrade outlets that stock Carlsberg UK products and those that sign up to BT Sport will be entitled to a 50% discount on a BT Sport subscription under a new deal agreed between the companies.

Somersby Cider brand is in growth

Somersby Cider boosts presence in pubs

By Jessica Mason

Carlsberg UK’s Somersby Cider brand is in growth following its £10m TV campaign and the installation of new fonts, according to the company.

New San Miguel Fresca

San Miguel’s £6m Fresca push

By Matthew Moggridge

San Miguel Fresca, a major new brand extension from Carlsberg UK, is to be supported by a £6m marketing campaign embracing outdoor posters, press advertising, digital activity and sampling.

Carlsberg UK to increase prices

Carlsberg UK to increase prices

By Michelle Perrett

Carlsberg UK is to increase its wholesale prices by an average 7p a pint from January due to costs.

Carlsberg UK boss Sheps moves to Russia

Carlsberg UK boss Sheps moves to Russia

By Mark Wingettt, M&C Report

The chief executive of Carlsberg UK Dr Isaac Sheps is to move to a new job within the company at the start of December.

Staropramen: Carlsberg will distribute

Carlsberg to distribute Staropramen in UK

By Ewan Turney

Carlsberg UK is to market and distribute Czech lager Staropramen in the UK on behalf of owners StarBev from 14 August. Staropramen was acquired by...

Warning: Carlsberg UK advised about future promotions

ASA warns Carlsberg over future promotions

By Adam Pescod

Carlsberg UK has been advised by the Advertising Standards Authority (ASA) to make a reasonable estimate of the response to future promotions,...

Carlsberg: price rise on the way

Carlsberg adds 5p to pints at wholesale

By John Harrington

Carlsberg UK has announced a wholesale price rise of 5p per pint. The increase, which is duty inclusive and amounts to 3.5% across all its brands, will take effect from Monday 31 January.

Sheps: helped Carlsberg raise market share

Carlsberg UK toasts market-share rise

By The PMA Team

Carlsberg UK has reported that its market share jumped from 13.4% in 2008 to 14.4% last year — the first full year current chief executive Dr Isaac...

Carlsberg: encouraging licensees to sell coffee

Carlsberg signs with coffee giant

By Lesley Foottit

Carlsberg UK has signed a deal with Italian coffee brand LavAzza to give licensees the chance to forge a coffee offer in their pubs. Customers will...

Carlsberg: looking forward to the World Cup

Carlsberg: always aiming to deliver more

By Isaac Sheps

Carlsberg UK chief executive Dr Isaac Sheps is the Morning Advertiser's guest editor this week. Here he answers readers' questions. Are you happy...

Mulholland pours Carlsberg lager down the drain in protest at brewery closure

145 jobs to go at Carlsberg

By Lesley Foottit

Carlsberg UK has confirmed that 145 jobs will be lost following the closure of the Leeds Brewery in 2011. The news came in a letter from Carlsberg...

Carlsberg: 4p per pint price rise

Carlsberg adds 4p to a pint

By John Harrington

Carlsberg UK is raising its wholesale prices by 4p per pint on average from 15 February. The figure is duty inclusive. Chris Houlton, sales &...

Carlsberg: hike in attendance at trade shows

Bumper trade shows for Carlsberg

By Alex Kent

Carlsberg UK attracted over 1,000 licensees to its winter trade shows this year — up by over 30% on last year's events.