Branding + Marketing

First of many: the Birmingham site is the first of O'Neill's remodelling plans to be rolled out across all other branches in the UK

Inside the new look O’Neill’s

By Nikkie Thatcher

Mitchells & Butlers brand O’Neill’s is being remodelled with a new look and feel, bringing a focus on showing women’s sports, starting with The Women’s Euros next month (July).

Sleek design: the new font for Kopparberg draught Strawberry & Lime

In association with Kopparberg

New draught font for Kopparberg Strawberry & Lime

By Kopparberg

Kopparberg, the UK’s leading fruit cider brand (1), is rolling out a brand new Strawberry & Lime draught font nationwide in time for summer.

Event announcement: the 2022 Licensee of the Year finalists have been divulged

LOTY 2022 finalists unveiled

By Nikkie Thatcher

The British Institute of Innkeeping (BII)’s Licensee of the Year Award (LOTY) 2022 shortlist has been announced.

Celebration offer: the deal is for customers visiting Greene King Local Pubs or Flaming Grill sites

Greene King giving away free pints

By Nikkie Thatcher

Pub company and brewer Greene King is giving away free pints for one day only, across more than 400 of its sites, to celebrate the 70th anniversary of the Queen’s royal coronation.

Theakston and Robinsons launch beers for Queen's Platinum Jubilee

the cask project

Theakston, Robinsons and Joseph Holt launch Jubilee beers

By Gary Lloyd

North Yorkshire brewery T&R Theakston, Stockport-based Robinsons Brewery, Manchester brewer and operator Joseph Holt and Hook Norton Brewery of Oxfordshire are celebrating the Queen’s Platinum Jubilee with the launch of new beers.

Top thoughts: being able to diversify will help businesses, according to Seb Heeley-Wiggins

Opinion

'Diversification will carry us through'

By Seb Heeley-Wiggins, the Spirit of Manchester Distillery co-founder

Last year, amid the turmoil of the hospitality sector, we made a choice to plough a significant investment into a roto-vap allowing us to distil under pressure and at lower temperatures.

How to improve your range of soft drinks and sell more

Soft drinks feature

FEATURE: Go hard on capturing soft drinks sales

By Phil Mellows

It’s an old conundrum for the publican. You’d like to sell more soft drinks. You’d like to stock a bigger range. You’d like to offer your non-drinking customers something a little more interesting. In an ideal world. But as you may have noticed lately,...

Forecast given: the tracker predicted a growth in essential and discretionary spending (image: Getty/ljubaphoto)

Hospitality spending rises despite falling confidence

By Shwetali Sapte, MCA

Consumer confidence fell for the third consecutive quarter in Q1 2022 but the percentage of consumers spending more on restaurants rose by nine points quarter-on-quarter, according to data from the Deloitte Consumer Tracker.

Free PDF on how to improve your pub's cider offer

FREE PDF download

Boost your cider offer with this free PDF

By Gary Lloyd

Summer is on its way and what could be better than have a packed pub and, in particular, a packed beer garden to boost your bottom line?

Top advice: tips on how to utilise TENs (image: Getty/buzbuzzer)

Licensing hub with Poppleston Allen

Top tips on TENs

By Andy Grimsey, senior consultant solicitor, Poppleston Allen

We all know how useful temporary event notices (TENs) can be. Particularly in the years 2022 and 2023, when the Government has, in order to support business following Covid, increased the limits for TENs from a maximum of 15 per premises to 20, and a...

Advice given: pubs that are recent converts to social media and email marketing need to be careful if they are planning to hold sweepstake events for this weekend’s Grand National (image: Getty/golero)

Digital marketing could make your pub sweepstake illegal

By Richard Bradley, associate solicitor, Poppleston Allen

With the pandemic forcing pubs to close for large periods over the past two years, we saw many establishments focus their attention on digital marketing to make sure their customers didn’t forget about them.

One unit cocktail advice from Britvic

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How to make a ‘one unit’ cocktail

By Britvic

Last month, we asked our Sensational Drink users what they wanted to know about low and no options on drinks menus.

The joy of sport: some 16.1m people want to catch some of the men’s FIFA World Cup in a pub (credit: Getty/andresr)

Take advantage of millions who want to watch football

By Gary Lloyd

Some 16.1m pubgoers plan to watch some of this year’s Men’s FIFA World Cup in a pub or bar while 8.8m want to watch a 2022 Women’s Football European Championship game, according to a report by research consultancy KAM and sports match-finding app Fanzo...

Limited edition labelling for Kopparberg this summer

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Make limited-edition labelling Kopparberg a key brand at your pub

By Kopparberg

As we head into summer, consumers will start looking for easier drinking and more sessionable drinks to enjoy in hot beer gardens and with more drinkers than any other cider brand(1) and being the best-selling fruit cider in the UK(2), Kopparberg should...

Ideal choice: Birrificio Angelo Poretti is versatile and is the impeccable enhancement for any dining occasion

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Made for the table

By Carlsberg Marston’s Brewing Company

Nestled at the foot of the Italian Campo Dei Fiori mountains, the Birrificio Angelo Poretti brewery has been producing crisp, fresh beers for more than a century. Thanks to the innovative and meticulous art of blending hops, the beer has clarity, flavour...

Publican Awards 2022 finalists in Best Pub Brand/Concept

Publican Awards 2022

Meet the finalists: Best Pub Brand/Concept

By The Morning Advertiser

The award for Best Pub Brand/Concept will be presented to the firm that demonstrates business success, clear strategies and a strong focus on marketing the brand via all channels.

Great things can come in small packages: Guinness MicroDraught was launched in June last year

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Making the most of 2022 with Guinness

By Diageo

The number one stout in GB[1], Guinness is synonymous with quality. A strong reputation among consumers, Guinness is a trusted and reliable brand, and one that many customers will expect to see on the bar.

Giving back: GBPA Best Community Pub finalists donate the money to local causes

Great British Pub Awards

GBPA Best Community finalists spend donation

By The Morning Advertiser

Following being named finalists at last year’s Great British Pub Awards in the Best Community Pub category, we’ve revealed how a number of the pubs spent funding provided to them to support local causes.

Make it happen: get your site in the inaugural Green Pub Guide

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Don’t miss your chance to feature in the first ever Green Pub Guide

By Heineken UK

Sustainability continues to be front of mind, and with four out of five* UK consumers changing their purchasing preferences based on the environmental impact, it’s vital for pubs to put sustainability at the heart of their operations.

Something for your pub? Gins, a rum and beer launches make up this week’s round-up

New products round-up

BrewDog and Whitley Neill roll out new gins

By Gary Lloyd

Spirits from BrewDog, Whitley Neill and One-Eyed Rebel and beers from Lakedown, Bellfield and Vocation make up the latest new product launches this week.

Pushing forwards: One Gin is targeting staff and product expansion

Gin producer smashes fundraising target

By Gary Lloyd

Ethical gin producer One Gin has smashed its fundraising target as it seeks to expand its sales team to reach more on-trade business, develop a vodka and non-alcoholic spirit, ramp up marketing and launch a new sustainable bottle while helping to fund...

Try this serve at your site: cocktail favourite the Shamrock Highball

In association with Britvic

Serve of the month – the Shamrock Highball

By Gary Lloyd

This cocktail from Britvic is simple yet elegant. It uses orchard fruits and the addition of honey adds sweetness to a boisterous Irish whiskey. Serve it in your venue.

Win at a canter: Alex Hammond recommends screening horse racing to increase footfall at pubs (Credit: Getty)

Get your nose out in front with horse racing

By Gary Lloyd

Football, rugby and cricket have proven great draws for pub operators in increasing footfall at their sites but Sky Sports Racing host Alex Hammond says horse racing appeals to a multitude of age groups too.

The bar is open: beers and an Indian spirit make up the new product launches

New products round-up

Trio of beers from Wild Card, Allsopp’s launches two classics

By Gary Lloyd

In the latest new product launches we have a trio of beers from Wild Card Brewery, two new beers from an almost forgotten historic brewer in Allsopp’s, Scottish brewer Cold Town Beer backs it national rugby team with a limited-edition ale, Indian spirit...

Designs on nights out: Beavertown’s Tottenham Taproom renovation will see new indoor, upstairs and outdoor drinking and live music areas

Beavertown to reopen taproom after revamp

By Gary Lloyd

North London-based brewer and pub operator Beavertown Brewery is set to reopen its Tottenham Taproom on Saturday (12 February) after a huge renovation that includes an upstairs area that overlooks the workspace.